Strategic and creative communications can be a powerful vehicle for social change – whether it’s speaking out for those who have no voice, raising awareness about relevant issues or building communities of volunteers who make a difference. At Brooks & Associates, we enjoy lending our communications expertise to causes that matter to women, children and the disadvantaged in our area.   

Rebuilding Together Greater Dallas gave Brooks & Associates the opportunity to join their Kickoff to Rebuild Super Bowl-sanctioned project in the Arlington, TX, area in January 2011.  Working with the national and local organizations, we helped tell the story of how this organization revitalized an entire neighborhood right in the shadow of Cowboy Stadium where Super Bowl XLV was played.  Using Cowboy legend Tony Dorsett and heads of major sponsoring organizations including Atmos Energy, Allstate Insurance, Home Depot and others as spokespeople, the Brooks team invited camera crews and Metro reporters to the site and helped bring well-deserved visibility to this hard-working organization focused on neighborhood revitalization in the Greater Dallas area.  Brooks & Associates continues to support RTGD by providing media and community relations expertise and support.

Girl Scouts is another organization we give back to.  Both as a company and as individuals, Brooks & Associates’ staffers support the notion of instilling leadership skills and self-confidence in young women, many of whom will be the business and community leaders of tomorrow.  We give of our resources, we work to generate media attention for the good things Girl Scouts do in their communities, and we work hands on with young women to inspire them to their best.  It’s the least we can do for Girl Scouts, an organization that was critical to the early leadership development of several top Brooks & Associates staffers as well.

Big Brothers Big Sisters North Texas matches adult mentors with underserved boys and girls in the North Texas region.  By matching “Bigs” to befriend, mentor and spend time with “Littles” who may not have positive adult role models in their lives, Big Brothers Big Sisters brings loving support and guidance to local children and joy and fulfillment to the adults who volunteer to be matched with them.  Brooks & Associates founder Virginia Brooks has served for almost a year as a “Big Sister” to an 8-year-old boy in Sherman, TX, whose family has been shaken by divorce and economic struggles. The consistency of the friendship and time spent together has benefitted the young boy socially, academically and emotionally, to be sure.  But the real payoff?  Lots of laughs and fond memories for both the “Big” and the “Little” in this happy match. 

Susan G. Komen for the Cure is an organization that excels both in its remarkable contribution to the eradication of breast cancer around the world and as an award-winning communications team as well.  Out of deference to both accomplishments, and because members of our team have been affected by this disease in profound ways, Brooks & Associates pulls together teams to participate in both the Spring and Fall 5k walk/runs to raise funds and bring awareness to this worthy cause. Certainly nothing can be more targeted and important for the well-being of women worldwide.