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In 2003, Brooks & Associates Public Relations began serving Microsoft Corporation’s outreach to the global energy industry. Working closely with Marisé Mikulis, Microsoft worldwide oil and gas industry manager and the Microsoft Manufacturing marketing team, Brooks & Associates provided media relations and marketing communications support to the fast-paced team of professionals focused on communicating Microsoft’s commitment to all sectors of the energy industry worldwide.
Brooks & Associates also provided media relations services and supports the creation of intellectual capital to articulate Microsoft’s vision, capabilities and partner ecosystem in upstream and downstream oil and gas. Important to this effort was forging of strong relationships with oil and gas reporters, both in trade and business publications. By generating white papers on key topics and placing them for publication in trade journals read by energy company decision-makers Brooks & Associates helped Microsoft tell its story accurately and often.
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